Promo for Advertisers
I want to put together a 60 second promo piece to show to potential advertisers. I’d like it to showcase my show: best of clips, press, etc.. and not be sexy.. but be fun and appealing.
If any of you have any idea what clips I should include that would be fantastic! Just suggest the clip and time/location in the clip in the comments below.
G4TV did a good promo piece on me once, but I can’t use it and it’s too provocative I think for advertisers.
The piece will be 60 seconds exactly.
I should also write a blurb… hmmm… this is like homework for me!!!
Greatest Potential on 
Capman911 on 
star magic on 
What ever happened with all of this?
The first two pages have some of the most insightful analysis of everything I’ve seen here looking at every piece of work from the beginning – one by one.
Did a promo vid for advertisers get done?
Did you use PK’s?
Another mystery needs solving I think!
Not be sexy? Are you kidding?? Can NOT be done!! Your school girl outfit is the least provocative, however, in my opinion, your most sexy! Intelligence is sexy! That’s what you are about. Go with it.
Hi, this is Joy from richprettygirl.com. I hope u check out my show!! i want to pass along if you dont know…. federatedmedia.net advertises sites like yours and people are making a whole lot of money from it. Like Ask A Ninja maybe 2 yrs back told me they weren’t making any money at an event but were signing up with federated. Then they are in Mac magazine for making I think a million dollars a year now. They are simply running those adds for them. U should check into it…. That sort of sucks about having to be less sexy to get the adds…. check into major beer & alcohol beverage companies for sponsorships. U never know…. U rock, wish u all best always!!
if you put yourself in their shoes, they want numbers. you need to show them the number of hits on your site. they want profit. and, i’m sorry to say, sex sells. though, by keeping it coy, it sells more. marina, i admire your wanting to keep the sex out, but you are very intelligent, and you are sexy. that is what you are, sell that. truth in advertising, for a change.
And NOT be sexy? My god, woman. I’m a plastic surgeon, not a miracle worker!
good morning marina, i would suggest portions of cocology,casanova and perhaps the word game…
If you want less sexy videos, how about using your lessons with you wearing a hat…etc.
So you are just trying to get a peek to see some real boobs?
That is pretty stupid. I really could care less about boobs. Alot of them are just implants these days anyhow.
fake boobs are a dima dozen. I think women should keep them real, whatever the size and covered in public. If boobs is all a woman has to offer. That is not very much. In fact close to zero. They all got em
I love your singing and dancing on your kareoke video. It is so precious. I love your singing… really!
Looking forward to seeing it.
PS; normally, you start by writing a script, after you have a script you need the audio track, then you combine the audio with the video, you make the video “fit” the script
Have you wrote a script yet? Do you know what you want to say? Do you want to use your voice? I have a couple of ideas but I need more info. I think using some of your words (with pictures) would be a good idea. A slide show of you with the more difficult words you have described would work. Could do a few of your short videos combined into one 60 second video. Need to know what you want to say, which audience you are trying to attract…
just suggestions, I might be able to help??
Sweetie if your in it, its gonna BE SeXY
no matter what!
Marina, how is your promo video coming?
Here is my final version of a possible promo video.
http://www.youtube.com/watch?v=7Hd7bW1d_To&fmt=18
The issue of copyrights and use of Marina’s image is probably addressed in the documentation she probably signed before her appearance on The O’Reilly Factor.
Anyway, I don’t think that anyone can prevent someone from using their own image as they see fit, as long as it does not damage or defame anyone else.
Just a thought.
Marina…New York Times and YOU TUBE http://www.nytimes.com/2008/12/11/business/media/11youtube.html?_r=1&scp=3&sq=you%20tube&st=cse…dec.11
product placement balanced with good looks, intelligence and understanding
Marina,
Have you worked up a script or outline so we can see which way you are going with this?
Why don’t you use snippets from you appearances on “The O’Reilly Factor?” You appear very professional on that show.
Might be copyright issues.
How about “product placement” as an advertising idea: make some videos wearing a potential sponsor’s clothing, or using a potential sponsor’s camera, or a potential sponsor’s lighting equipment, or a potential sponsor’s video-editing software, or a publisher’s dictionary, or sipping a sponsor’s drink… You can be modeling the sponsor’s products at the same time as you are giving a lesson.
Well my dear teach, from my own experience I would not include anything about responding to your student’s work. I have toiled for hours on new link graphics that are more appropriate for business sites; did new graphics to replace the less than flattering pic of you on your site header, and even did you up a pink Aptera for your birthday, none of which were ever acknowledged by you, or much of your work might already be done. lol
OK I have a new word request. Two actually; Usery (old word for money lending), and Auspicious. Please please please use my requests. I have to work on the whole video request thing.
One video you certainly shouldn’ use is your Fifth Element video. Your voice has ths very sexy rasp to it, and your hair looks all mussed up. Speaking of some of your older videos, I’m starting to miss some of the qualities those older vids had. For example; The ‘INTELLIGENCE IS SEXY’ opening and the old opening theme music and the mini bloopers at the end of each video. Ooh ooh ooh, word request, word request, BLOOPER. Or did you do that word already? I’m gonna go check.
OK never mind you did blooper already, but don’t worry I’ll think of something soon.
.. hmm 0k … so by when do you want it &/or need it …
Just keep doing what you are doing. That’s why you are so successful. That being said, I would imagine you would want to use the O’Reilly clips. It gives you the gravitas and credibility you are looking for from a more mature audience. Being a FOX News contributor on “The Factor” is a huge plus for you. Of course you would want to use the YouTube clips displaying your 1 millions views. Lastly, dressing conservatively can be just as sexy, but you are most definitely fine the way you are.
P.S. Write a book! You already have the title; HotForWords: Intelligence is sexy
“We conceal it from ourselves in vain – we must always love something. In those matters seemingly removed from love, the feeling is secretly to be found, and man cannot possibly live for a moment without it.”
Blaise Pascal
Marina is selling etymology, wrapped in sexy packaging. But ultimately she’s linking etymology to love — for our teacher, and for the cameraderie with our fellow students.:smile:
Hello Marina, I haven’t updated my Promo video, as you know, the last 20% takes 80% of the work.
For your request above, here is a list of possible inclusions:
Good job Karl. I haven’t looked at any of your recommendations but going with what you did in your past videos. I would be you picked some good ones.
hi! my lovely teacher..
well i’m thinking that the promo have to be usedfull and hot, keeping the way of the tematic that allway have. that tematic is hot, sexy, and intelligent content. i think that the best custume is the college.
p.d.
please forgiveness for my bad ortography…
Hello my dearest teacher,
You have created a brand and as such you must market it. Your brand is made up of your smarts, you looks, sense of humor and incredible smile. Find out what kind of audience your advertisers are looking for and sell them idea that you will deliver that audience to them. Don’t be afraid to include your “edgy” stile as an asset but don’t make it the cornerstone of your pitch. Show the advertisers that your audience is very intelligent and not just horny, unless that’s the audience they are looking for
.
Good luck my teacher!
I agree with you Marina! But: it is simply difficult for you to do any video which is not sexy. Even if you do not show any particular surface, you are sexy all the way, as soon as your lovely face starts explaining things.
), I am just glad that your success is not negatively affected by your choice. On the contrary.
Although I love your appeal, I am glad that you are proving your worth by dressing more conservatively and still enhancing your visitors’ & subscribers’ rate. I am not SUGGESTING you to do so (I could get death threats for that
But again: you are, and you remain, sexy. You cannot do much against it
Marina you know it, it really is a non starter if you want to play down the sex appeal, since you could wear a business suit and the intelligence would immediately peak a man’s interest the moment you put on your glasses!
Anybody can bare an attractive midriff but it is only your intelligence that makes a Woman like yourself sexy regardless of how she displays!
However if you need a production team I’d be very honoured to connect you with good friend multi platinum disk holder Michael Anthony Struther former record producer of Dionne Warwick, and also my business partner producer and infomercial king TommY Vu of Las Vegas.
Marina would be great to introduce you as a guest on one of my teleconferences that I host daily long distance London to USA for our people helping people Social Network.
Милая Марина,
I hope you notice what has happened to your fan club on this page. You’ve thrown down a challenge, and a number of formerly twitterpated dorks are suddenly acting like MEN! A few well-placed acknowledgements might reinforce this positive behavior.
Evan
Hello Marina,
Question: If you show advertisers a promo without any sexy imagery, how are they going to react when they see that your site is rather more risque than what they’ve been shown? Seems like you’d want advertisers who want you just as you are. Or else follow Fianchetto’s advise, dress somewhat less provocatively (you’re a joy to look at no matter how you’re dressed!), and present that image to your advertisers.
Evan
My videos are not provocative plus there is substance in the videos.. but if I started out showing them a video where I might be showing a little cleavage… they won’t go any further to see if there is substance in the videos as there never is when girls dress provocatively.
That’s why I want them to focus on the content first.
My channel is not girls gone wild.. it’s etymology.. but people who don’t watch my videos but see a thumbnail that looks hot assume that I am a provocative channel.
I got into a whole discussion yesterday online where a girl said I was selling sex.. but I am not selling sex…. I am selling etymology.. that’s why I need to be conservative in my clips.
Point taken. Still, while your videos are not provocative, there are a lot of men (and someone said, even a few women) who feel “provoked” by them.
Certainly we see that in a lot of the comments on YouTube. 
Speaking for myself, I have a heavy crush on you, that will pass in time; and when it does, I will still be here for the reason that I first joined: our shared love of etymology.
Evan
why don’t you put together a video of all the work you do putting the video together, broken up by dates and numbers of subscribers, escalating and culminating with some clips of the finished videos and the final, impressive as hell, subscriber count. that would emphasize the work, scholarship, professionalism and final video product, and the resulting growth in popularity that advertisers want to see. that way its your commercial for EVERYTHING that you do.
I’m having trouble reconciling that remark with comments like the following:
Maybe “provocative” would be a good topic for a word lesson!
BTW seesixcm6’s remark gets my “creepiest comment” vote today.
Marina said
“My videos are not provocative plus there is substance in the videos.. but if I started out showing them a video where I might be showing a little cleavage… they won’t go any further to see if there is substance in the videos as there never is when girls dress provocatively”.
Do you know how contradictory this sounds?
Not provocative? For most men cleavage is the very definition of provocative.
There is no denying there is a thought provoking element to your teaching method thats more akin to therapy than teaching. And that keeps us returning for more lessons, that, and we men including myself like like boobs.
Because you like boobs? Come on man. every woman has Boobs.
Marina is and has something so precious and rare in this world today. What is the word for it? Maybe there isn’t one. But I know what it is.
She is invaluable. She can take you to a speacial place that cannot be found in this world today, where women don’t act like women anymore. But Marina is a real woman.
Don’t reduce her to boobs! How dare you!
“She can take you to a speacial place that cannot be found in this world today, where women don’t act like women anymore.”
“But Marina is a real woman.”
Those are your quotes from above.
Your response lacks any rationality
in the contex of this discussion as this one does in my taking the time too even replie.
I believe it comes down Women define sexy as Power of persuasion and Men define sexy as sexy i want to reproduce with her.
or at least practice muchly
this posted comment is just to get that fourth eyeball in the view.
Marina, I respectfully disagree with you. I do think for the general consensus of the population of Americans do see some of your videos as provocative. People generally see most things in the extreme light. It’s how our society views the world today.
Regarding the comment from the one voice (the girl) out of millions of opinions. I don’t fully understand the weight of her use of the word ’sex’. Does she mean by selling sex as in the act or as in sexy looking? If it is sex as in the act of, then I think your videos are miles from that definition. If she is meaning sex as in sexy looking, then I would agree with her.
One of my business associates put a photo of a very pretty woman (no cleavage) on his ad and the other associates (mostly male) said he was using sex to sell his product. This was looked down upon for the type of business was to be of like respectable as in a college or trade school. Yes he is using sex to sell his product but I don’t see it as any thing that wasn’t tasteful. If a shirt less guy was in the ad, I feel they would have looked at it in a different light as it was just another ad.
I think it’s a good idea to make a conservative promo video. Just grab a few clips with you wearing your jackets or a dresses. Just randomly pick some. It would only take you about 30 to 50 minutes to do so. Finding best clips isn’t really going to make a difference.
I have a few questions though. You don’t have to tell me but you do have to answer the questions for yourself. Who are your potential advertisers? Do you know everything you need to know about them? Who is not a potential advertiser? What are your business goal?
I think Buzzword’s post above is a brilliant insight into the way to go about this promotion.
Don’t show so much of what you have done so far, but emphasise your professionalism, versatility and ability to adapt to your potential clients’ niche and requirements.
i do not see Marina’s vids as provocative per se…more evocative. certainly Marina is an attractive woman, but i don’t see her dress as an inducement to watch a vid – i enjoy her personality, her laughter, and her presentation. yes, the first time i watched a vid i thought Marina was exceptionally attractive, and perhaps that drives many men (and some women) to amp their libidos. Marina is not using sex to sell her product, but titillation. there is a vast difference. i do think that some people view the vids as sexual based solely on seeing Marina in fitness garb or, yes, with cleavage showing and think, “she’s using her beauty to sell herself” (or something a bit more base); those viewers haven’t taken the time to actually learn a bit about Marina’s site or vision, and are immature in their reactions.
Michelle, the young lady from the blogtv site, is a prime example. her admission that, “i’d do dirty, dirty things to you” to Marina indicates to me that she has only seen Marina’s exterior and judged solely on that basis rather than seeing past the beautiful body to the beauty & substance of her work as well.
it’s a paradox – and a fine line that i’m sure beautiful women have to walk daily: how to appear attractive enough to get noticed, yet demurely enough that the message is heard instead of being deflected by the viewer’s predisposed idea of what an attractive woman evokes.
my 2¢…
With all due respect, I have to disagree with your assessment Marina.
Businesses could care less on the content of your videos.
All they are concerned with, from a pure business standpoint, is the exposure of their offerings via the most effective mode.
I agree that you are not “selling” sex, but your not “selling” etymology either. Your “selling” advertising space. And from your stats (no not measurements) your site is a good mode for exposure of advertisers offerings.
You clearly have the talent and personality to retain your stats for the foreseeable recent future. There will come a point where the stats will fade (assuming no change).
So you capitalize with the advertisers and “sell” the space.
Nothing wrong with that, that’s business.
If you you try to emphasis content you will gloss over their eyes. If you emphasis what your site can do for them and how your site can fill their needs, you learn how their advertising bucks fill your revenue needs.
My god, she knows how men work too…. Marina is a natural beauty, to me I wouldn’t care if she had boobs the size of apples or boobs the size of pineapples.
There is always something sexy about Marina, something that can’t be changed.
Marina does not sell sex but she does sell calendars. Really though I think through her image she has sold etymology. I don’t agree with alot of the youtube comments that say things like “you are only famous cos ur pretty” but I think that everything is balanced out perfectly. Her looks attract people in and the content of the video makes them want more. I know thats how it worked for me anyway.
I saw the jamesatwar parody and thought ( I won’t lie here ) “my god she is hot” then I clicked on the link to the channel and saw she did word origins. Where my parents (and my grandmother especially) had bought me up to try and use proper english this was brilliant for me. So I came back for more. Look at me now, I am friends with a beautiful & talented lady learning things that interest me and enjoying being here. Marina doesn’t sell sex at all.
I would think that as an opening line in the promo you would some how work in to the video that this is a provocative website so as not to disillusion the advertiser clients. Marina I know you don’t believe it is so but you would have too look at it from their point of view. Plus many of the female commenter’s take great exception at how you promote yourself on “You Tube” the female maybe the very target audience the advertisers are selling too, the very audience that would feel threatened by this website. Though limited in their numbers that would actually visit this site.
This promo stuff is way out of my league and I probably sound like I’m babbling nonsense, some let me know.
Also trying to add 2cents Marina
I agree with Buzz & Captn Jack and all the regulars on the HFW site 
However I truly believe you are mistakin in the ways of Advertizers, to whit 
I spend lots of time watching the boob tube ( besides your lovely breasts) i concentrate on the food channel
And I can tell you without a doubt the female cooks & chefs ALL are filmed & shown with low cut or somehow other revealing tops , clothes or other costumes. TY for everything you do & I hope I have helped in any little way I could 
B.B. 
and the like cooking shows
I think that the best way to sum up this whole thing is a little blurb I found about you from the Moscow Times; “Marina exploits her blonde-bombshell looks to the maximum: She appears in her two-minute clips scantily clad, pouting and making doe eyes. This is surely the main factor in her success. However, while the number of scantily clad girls on the Internet is limitless, not all of them put so much intellectual effort into their success” Yes people start watching because of the way you look but they stay because your videos have actual intellectual value to them.
Hey cool I got the dit feature to work
smart AND sexy that’s just not American true you’ll have to be innovative…
Since Klaus and James has the talent for this kind of thing I will leave it to the pros. I wish being a TA I could be more helpful when it come to requests like this. But I am a little behind on the times when it comes to learning new computer graphics and making videos. I have some great computer programs, but never took the time to learn them.
Show them your stats.
& lesson
Here is a fun idea:
You should use that clip from The Lesbian Game pt.2, where shaycarl gets the crap beat out of him for being the Teacher’s Pet.
1:23 – 1:54
I just watched that again.. that was sooooo funny!
Dude that’s a great idea, I love that clip.
Marina,
Concept question.
Are you going to do a special video at 150 million along the lines of your 100 million? i.e. half way point across America.
I was thinking 2 fused flavors for your promotion video.
1. Emphasis on high quantity of exposure.
2. Emphasis on product recognition.
Start off with the earlier clip of “It’s not about the beauty, it’s about the intelligence”
Sexy stuff doesn’t need to be dealt with, it self evident and obvious.
I would be looking to find business references in you past videos and build on that.
Show the entertainment value of your videos with respect to philogy. Show high exposure. Show loyal following. Show intelligent demographics. Show other media exposure pointing back to site. Show any advertisment performance numbers that support your site.
Marina are you sure this is the direction you want to take this?
Your criteria has everyone scrambling inside the box you created.
I have a concept, it looks good on paper now but let me think about it. See I don’t follow direction well so I came up with something completely off in left field.
baby ı love you <3
Marina, you are joking, right? A bit of reverse psychology perhaps? You have built your career on your sex appeal. You must realize that men do not come to your site just to learn new words or definitions. You would not be nearly as successful as you have become if you were some old man with the same vocation and a Harris Tweed jacket and a Peterson pipe. The implants and bleach were worth every kopeck. Play the sex appeal angle while you can. We aren’t young forever.
.
Try again. Edit not working.
Speak for yourself, sniper.
Haven’t seen you posting for ages – welcome back.
A good sniper should never be seen.
Ouch! Good point.
I didn’t see that coming.
{Bob goes away to put plaster on the wound left by the sniper’s bayonet.}
“sokay Bob, I’m an old fart, I know it. At this point i’m just glad to be alive…
Besides, as far as not commenting, I like the old adage “Better to remain silent and be thought a fool than to speak and remove all doubt.” Silent and deadly.. goes with being a sniper and an old fart
That is true, Sniperskaya, but it is not just men who watch the show, women and kids do too. Also, as a business woman, advertisers will need to take her seriously if they want to invest in her.
Same old story. Sex sells. They don’t use fat, ugly women in Corvette ads, regardless of how smart they may be…
One more idea (after I wrote last night- below) in your promo videos, put in some of the (fan) “video comments” and “video word requests” that show your web site is part of this advertising fetish of “SOCIAL NETWORKS”. Sure, none of the advertisers have a clue why -I- am interested in what James (below) buys and consumes…but the advertiser’s clients are desperate to grow…somehow
My last big thing i bought were a pair of UGG boots. I don’t buy things much now because I am saving. ready for a car….
Marina, This took ages to make but seeing karls one I don’t feel like I should have even bothered it is so good!
Oh well. Mine is in HD I guess.. And thats about it…
I hope you like it still
http://uk.youtube.com/watch?v=upZREck9OPo
that code sounds german..
I am going up ze reck
Marina, when is the last date by which you need the above info? By the way, the G4TV spot is 2:13 min long.
I created an exact 60 second promo for you including the voice over and the music. (Actually it is 63 seconds, but the last 3 sec which is not part of the promo can be removed at any time)
Right now, it is just a draft, but the structure is in place.
I used clips from the Bistro Game and did not have time to add other clips until tomorrow.
Here is my promo for you critique, considering that it is not completed, but worthy of examination.
http://www.youtube.com/watch?v=Ni4XTYDvTUY&fmt=18
PK, you are a star. Do you do this kind of thing as a profession?
Not yet, Bob. It’s been a hobby of mine for a long time which I enjoy, especially with such a beautiful subject matter.
Very good! Speaking from an industry insider try to include more “stats” on the number of subscribers and views as well as popularity. Ad companies eat that stuff up for breakfast. The more “eyes” an ad can be in front of the more they pay for it. Marina will get more $$ per ad if they hear “40,000 subscribers” than if they hear “she has lots of subscribers” for example.
@slickstuf69
Thanks for your feedback. I’m an analytical numbers guy, so I concur. The video is just a draft right now to find the balance between beauty and the beast (the numbers).
by the way its fmt=22 but its already in hq so it doesnt need it.
Hi James,
The code for HQ is: &fmt=18
The code for HD is: &fmt=22
If you watch my video w/o the fmt18, then you would see the compression artifacts. It looks OK, but distracting since it is in widescreen. The video would be acceptable w/o fmt 18 if it were 4×3.
Try it out. watch it both ways and you’ll see and hear the difference.
Try fmt22 on my video and see what happens to the link below the video. It goes away and the video is still low quality.
but the watch in HQ is already there without fmt18. if you choose to watch it…. sorry…. computer dumbness.
Correct James. However, if you want to send a person to the video via the link, they would need to click one more time below the video to get the HQ. By adding the fmt18 in the link, they only click once, then they won’t need to click the link below the video.
Wow. It’s one thing to come up with a concept and outline, another to deliver a finished product. Impressive!
excellent PK
Great finnished product, even during production 
James you now have someone else, besides Marina 
you can ask tec questions & look up to
wish I had that type of ability…very impressive 
B.B.
The draft version of the promo video has been taken off-line and the final version of the promo video is here.
http://www.youtube.com/watch?v=7Hd7bW1d_To&fmt=18
A few specific points that I like: The begining of “Racecar” (Palindromes) shows some of your playful nature. I also like the interaction with Gorby in “Hair of the Dog,” plus that one has some good contemporary relevance. That reminds me of some features that might interest advertisers. “Strawberry” had a carry-over from “Hari-Kari,” which might be a good way to highlight product placement. The interactive word games with various answers could also interest potential customers. I think one of my favorites was “Ukulele.” It has some FX and is pretty funny. I will find some of my favorite portions that really show your personality. These are more of the recent vids, after you have grown more comfortable on camera.
Speaking of Ukuleles, here is a bunch of cool cats playing the theme from “The Good, the Bad, and the Ugly” “The Good, the Bad, and the Ugly” on Ukuleles.
That’s odd. It is a bunch of Brits, playing an instrument from the Pacific Islands (via Portugal); the music is from a movie which is set during the American Civil War, but shot in Italy.
Потрясающие видео и музыки.
I’m thinking
the present age is now and what services H>O>Tf.o.r.W_O_R_D+S offers is a selling point for product exploitation….so much more…toilet time 
Just my two cents real quick on the content, and then I will look for specific cuts. I think I get what M is about with the not too sexy part. In some other coverage of M, it seems they emphasize our dear teacher’s sexuality too much, using only the most provacative poses and blurbs. This makes M seem very one dimensional, and she is so much more than that. Some of you have commented on her humor, thorough research, and her human-ness. I enjoy all the lessons, but I especially like those where M is more relaxed, more approachable . We have enough divas out there already, I much prefer our compassionate and funny teacher.
Well wrote, vg+++
Bravo
I concur 100 % 
Hey bsomebody here’s
B.B.
your change from the 2cnts youve earned it
Many below have already said what I would like to emphasize:
Go with what has been successful in the past. Lookat what worked, and what didn’t work, and what you enjoyed. The answer will be pretty obvious.
Good luck.
I Kinda liked “The best weekend ever ” Perhaps that will give you an idea for a Promo XX
yeah’…yesyes, add==+++
Hey Marina, I ran into my friend, that has this really cool bikini store in Kirkland, Wa. He told me he seen you on the Bill O’Reilly’s show.
Which this got me into thinking something. I’m always promoting your website to people I run into. I carry business cards for my business but I’m alway writing your website address on the back of my cards. I should ask for your permission if I can make a more professional looking card to hand out instead of my chicken scratch.
I have some double sided cards I need to burn though. I couldn’t think of anything to put on the other side that would have been of value.
Just a suggestion – perhaps add a “.com” to the [BUTTON]?
I thought about that. The photo in the button is so dated. It doesn’t even look like Marina anymore. I don’t need the “I love Marina” on it. It would take a whole rework, which is not hard. I have some neat Buz card making software that I use.
If Marina was promoting bikinis, she wouldn’t have to worry about which videos to use.
Jack how about the one Pav or Russianboy made up?
http://s54.radikal.ru/i145/0812/17/a433ccb58dd7.jpg
Yeah that is more like it.
I think I’ll check into having some cards made up and pass out at friends of mine places and see if we can help raise M’s viewers and subscribers. If you fine out that she doesn’t care if we do that let me know. Or if she has some cards and could mail us some I would be glad to give her my home address to receive the cards. Or get a t-shirt made up to wear and advertise the web site. Now a t-shirt would be cool to have and wear.
Put me down for five t-shirts, one for each day of the work week. XL, preferably in black.
It sort of pointless to pass out cards for just normal internet promotion will generate more new visitors than a box full of cards. Also the cost of printing vs cost of internet marketing.
I’m just love telling people on the streets about HFW and I’m tired of writing it out.
Marina had talked about getting some T-Shirts made but I don’t know what happened with that deal. Hey I just remembered something. I use to manage a custom T-shirt shop. Heck I could teach M how to make her own shirts or sweaters
. Even some ball caps. Oh I missed making tees. It was fun to make a product right in front of the customer.
I’ll take this one bikini and the lady to go please.
Oneill
I have one better! These gals modeled for Bikini-Beach company at the a car show in Kirkland last summer. You want their numbers? Just kidding!
yeah, the t-shirt idea. we talked about that some time ago. i recall she thought there was some issue of cost or something. but lots of youtube personalities have shit to sell, mugs, caps, etc… damn, she did a calendar.
Bummer. There is some good money in it. I was able to bring in about $2,000 to $4,000 a month in sales. This was at some dead end beach town. That’s all with out the use of the internet.
yeah, i agree with you. i think she’s missing an opportunity with the t-shirts.
“Marina Orlova establishes and enforces the truth that: Intelligence is a cool thing to possess!” – ThoughtOnFire
Preach it brother!
NO DONT TONE IT DOWN! TONE IT UP. WAY UP. THATS WHAT KEEPS ME WATCHING, and 20 OF MY OTHER FRIENDS!!!
I see some good feedback from this crew.
I wish I could be more helpful, but the fact
is – Marina “not” sexy is Mission Impossible.
The Bill O’Reilly show bits are the the closest
to “platonic” as I’ve seen, and he’s clearly
smitten by your charms. Even the first few
video lessons with glasses, whiteboard and
pointer stick have the sex appeal that is the
Marina Orlova moniker. You might have to let
Fisher Price find another market for their toys
It doesn’t mattel, Marina can be the new Barbie.
Marina wants something that goes Vroom!
When I was a kid we used to fasten a strip of card, to the forks of our bikes, which flipped against the wheel spokes to make a similar noise to a motor bike.
Continue to do what you are doing. That is your appeal and the reason why you are so popular. You have developed a great comedic delivery that makes learning entertaining and draws us in to see more. You are not “over the top” but I can understand why you may want to “tone it down” in order to attract more serious advertisers. Just don’t tone it down too much!
Милая Марина,
OK, I’ve timed this “blurb” (in bold) at just about one minute. Brackets indicate recommended video clips:
Etymology – the study of word origins – has suddenly become an internet sensation, thanks to a young Russian-born linguist. [floccinaucinihilipilification – uh huh!] With 150,000 subscribers on YouTube, her 345 videos on word origins have been viewed 130 million times. Since her first YouTube appearance in February 2007, Marina Orlova has become known to millions as: [“HotForWords” – as in “must investigate”].
In addition to her beauty and her intellect, Ms. Orlova uses her charm to engage her audience. [ “Hello my dear students…” from "scrumtrilescent"] is her favorite opening line. She then treats her “students” to an interesting word lesson: [O’Reilly Factor Show - 3rd 1:54 or 2:41] With brains, beauty, and charm, Marina Orlova, aka HotForWords, has an exponentially growing fan base, who have bought into her motto: [“Intelligence is sexy” video clip]
***
Your black dress from “scrumtrilescent” would be good to wear — it’s attractive without being “in your face” sexy.
Also, as I used to work as a radio announcer, I will offer my vocal services. I’m sure we could negotiate a reasonable fee.
Because mine is crappy i might make another one to this if thats ok…
I think the Martini lessons is a good one. the part where you gargle(gross) the martini and when you plop back onto the bed. Would even be funny without sound.
In the Phreaking lesson at the :28 mark you look great.
5 clips that come to mind are ( in no real order )
1. OOPS Lesson 1 – first 6 seconds.
2. Karate – 1:49 onwards
3. Pulchritudinous – 0:12 -> 0:20
4. Pusillanimous – 0:14 -> 0:22
5. Quintessential – 3:05 -> 4:20
Use the videos which you explain the origins of commonly used words . Like the peruse video
Know who your advertisers are trying to reach and tailor your sample video to demonstrate that demographic is achieved by H4W. You will probably do different videos for different advertisers.
I think your calendar is too simple in its concept (ie sexy geek) and you are in the same costume for different months.
Also, you list birthdates of famous people- but there is no indication of why you think those people are important enough to include on your calendar.
Whatever you produce from now on should show variety and CLASS. You must look amazing in a suit and glasses! But we never see you that way. I have not found the recent episodes, with you on the floor in your top and bottom particularly hopeful for your future. You are MUCH more of a presence when you’re on your bed or sofa, acting like a teacher.
As for your sample video(s):
Gorby is a winner of course.
Humor is great and with your intelligent delivery…GREAT!
Showing theme-words (like election-related, or one now for unemployment PINK SLIP would show advertisers that you can be topical and relevant to changing market conditions. You are not a one-act Russian girl with a cute dog.
But you’re limiting yourself the longer you play on the internet. I’m happy that your hard work is finally rewarding you with some income (ie the calendar, which I am happy to own one of) but the real money is coming for you offline and developing strong relationships with advertisers may be your way of breaking into film and television. Good luck, sweety. I just hope that you’re loved by good people who treat you like you treat Gorby…nicely with unconditional concern…AND you have some good business people with you who do not treat you like a cute puppy, but are really looking out for your interests! Dasvedanya Devochka! Sparky says hi to your sister too! Arf Arf!
Wow! Classy recommendations!
On the bed?
How many teachers have you seen on the bed then?
Don’t forget to include Gorby. He’s sooooo… cute!
Marina,
I really agree with CaptainJack and Evan Owen about your promo. I won’t repeat them, except to restate that the sexy aspect can’t, and in my opinion, need not be a worry. It’s part of your “hook”, obviously. “HOT For Words”; “Intelligence Is SEXY”. I would agree that excerpts from virtually any of your lessons, edited appropriately, would suffice.
Heck, you had me after I saw you on an earlier Factor episode. It didn’t take stockings or a swimsuit.
Thanks for everything. Give Gorby a gentle squeeze for me. Always.
Although stockings and swimsuits do kick ass!
This sounds like fun.
Can this be our Master’s thesis?
Oh I wish I could help on you out on this one.
22+ years in sales and marketing experience could be very useful here. My problem is I have very slow internet connection. 
So maybe I could suggest some things to do or look for? First off one must know who your advertiser. If you don’t know who this advertiser is then all you will be doing is throwing darts blind folded. Yeah you might get lucky and hit a bulls eye but why wear the blind fold? 
I wouldn’t rule out sexy completely. G4TV I think is a bit excessive for advertisers needs but fantastic for male viewers watch G4TV. If they pull out all of the sexy bikini photos then you would have a good video. Most all of your newer video lesson are just fine. I have to go back this first rule. You must know your advertiser. Knowing their needs and wants will guide you on what videos should be included. If you want one video for general use then just randomly pick videos. It wont matter. For most advertisers needs, it’s not what your doing, it’s the traffic that counts. More precisely, which of your viewers would be interested in their products and services?
I thought about advertising on your site. I would if I thought I your viewers where interested in taking my classes. Heck, I would pay $1k to $2k a month if advertising on your site had a good potential for filling my classes.
I wish I could just fly down there for 2 or 3 days and help you bust out 3 promo vids for you. Heck I could run your whole marketing department. Just off the top of my head I think I could help you bring in about $100k to about $200k a year into your business. With the recession being a new factor, I’m thinking the recession could be a big benefit to your business. eh, Im just thinking out loud here. A good marketing department could bring you in about a quarter to a half a million a year with your product.
Cap’n Jack has a point about the recession. It could boost your business. Lots of people may need free entertainment to take their minds off their troubles. If you were stock, I’d buy you!
Yes and what perfect stocking stuffer of her calendars. Oh wait might not be able stuff it in a stocking but what the heck. It’s a great inexpensive gift.
Heres a thought. Think about the companies that where formed from the recession. Some of them became quite successful.
Here’s the text of my HFW speech to my Toastmasters Club. You’re welcome to extract any part of it that might be useful for your blurb.
Is Etymology Sexy?
Bellingham Toastmasters Club 60
Dec. 11, 2008
Mr. Toastmaster, fellow Toastmasters, and guests.
Etymology – the study of word origins – is not an everyday word. Yet this arcane field of study has suddenly become an internet sensation, thanks to a young Russian-born linguist. With 150,000 subscribers on YouTube, her 345 videos on word origins have been viewed 130 million times. Since her first YouTube appearance in February 2007, Marina Orlova has become known to millions as: Hotforwords.
Why the sensation? An editorial in the Moscow Times puts it bluntly:
Marina exploits her blonde-bombshell looks to the maximum: She appears in her two-minute clips scantily clad, pouting and making doe eyes. This is surely the main factor in her success. However, while the number of scantily clad girls on the Internet is limitless, not all of them put so much intellectual effort into their success.
“Intelligence is sexy,” is the byline of her video series. And time after time, she underscores her point by shamelessly flaunting her…intellect. Her most-viewed video – five million views – is her discussion of the word antidisestablishmentarianism, its origin and the history of the political movement it describes. As an amateur philologist, I have found myself captivated by her lectures. I have learned, for example, that the term “abyss” derives from the Sumerian word “abzu,” or ocean deep, passing through thousands of years little changed into our English language. “Jeans, denim, and dungarees” – synonyms – are also all toponyms, words named after places – Genoa (Italy), Nimes (France), and Dungaree (India), three places where the heavy cotton cloth was woven. “Sarcasm” derives from the Greek word sarkazein, meaning “to strip the flesh off.”
Beyond her looks and her intellect, Ms. Orlova uses the charm of her personality to engage her audience. “Hello my dear students…” is her favorite opening line. She names the students who have requested the word which is to be the topic of her two-minute lesson, often showing videos they have made of their request. Often she will name a member of her fan club as “teacher’s pet” for the day, in recognition for some particularly scholarly, helpful (or flattering) comment. Speaking from firsthand experience, I can testify that this can be an exhilarating compliment. She closes by saying “For your homework…,” gives a brief assignment, with the instruction to write the answers in the comment section for the video – and then blows a kiss to her audience.
One needs only briefly to scan the comments on her videos to see the storm of passions this woman has stirred up. There are the simply crass comments on her appearance and dress – ranging from the randy “take it all off” to the prudish “for God’s sake, cover up,” with the simply appreciative “she’s gorgeous!” in between. There are the heated intellectual debates: “she’s a genius” versus “she’s just getting this stuff off of Google.” And the assessments of her character and message: “glamorizing the intellect” versus “attention whore.”
But a few things can be said with certainty. Scores of thousands of subscribers have bought into her message that “intelligence is sexy” – an important message for a nation that has long derided eggheads, but in which our near future is going to require all the intelligence we can muster. For traditionalists, she’s the embodiment of the American dream: an ordinary immigrant, a high school language teacher who came to America, saw a clever way of capitalizing on her knowledge, and proceeded to build a successful business. And for us Toastmasters, she’s a model of growth in public speaking. For her first videos showed an awkward, self-conscious young woman, whose thick Russian accent sometimes made her difficult to understand, whose frequent stops and starts of the camera testified to her errors. Less than two years later, she exudes a relaxed confidence, displays graceful movement, has an accent that is charming but unobtrusive, and speaks with flowing delivery in her two-minute lectures.
Born on December 10, 1980, Marina Orlova celebrated her 28th birthday yesterday to the accolades and well-wishes of thousands of fans, an outpouring of love and appreciation for this remarkable young woman. To which I will add my own “s dnyom rozhdeniya,” happy birthday, from a fellow “hotforwords.”
Maybe you dad is where you get YOUR love of words! (I like your poetry!)
Yea you hit the nail right on the head. I thought I would never hear these two words in the same sentence, Ever! “Is Etymology Sexy?” Your right. Those are two very important words. The internet is full of sexy women but its all about just that. Marina puts a spin on it by putting eduction in the mix. Men subconsciously think about sex quite often. I think they have this primal need to look at a pretty woman several times a day. For what purpose this is, someone else can elaborate.
It’s truly a new mix that I don’t think has ever been done before and because of YT it made it possible for on women and her idea to make it happen. I think the same thing works for Sxe Phil.
Good job on your speech! I liked it.
CONSCIOUSLY think about sex, is more like it.
Many thanks for the kind words.
If it wasn’t for the Toastmasters Club that went to my school In Yakima, I would would have a hard time doing any pubic speaking. Now that I’m a teacher I have to speak from 4 to 8 hours a day. I still reflect the lessons I learned from that week class. It did make a difference.
Hmmm,maybe use the most common suggestions of the HFW members that bought Your calendar.They are known-to-You Buyers and what they like may have a stronger chance of being what the advertisers will recognize as marketable.Also put in a couple of the freshest/funnest/most imaginative clips(Grandfathers’ Clock comes to My mind) just in case they want to see something,well,”fresh”.
Geeez,that isn’t a bad idea,especially since I don’t like advertisments.
tryant
As for the fun part, and if it’s not to off-color for the purpose of the promo, I would definitely use the Spoon and spoonerism video, 1:20 to 1:30. I laugh for hours with that.
The Bluetooth is pretty good, too. I think that showing that you don’t rely only on books and you are willing to investigate a most modern word is a good example of the wider scoop of the show.
Also, Taximeter cabriolet is one of my favorites. If you take out the Teacher’s pet part, is pretty clean of T&A.
You could have a taps music, bugle call intro and do a Purple Nurple! Colonel HotForWords piece hold a riding crop or a ruler and shout out “Attention students!” since it’s a 60 second promo piece I figure that’dd be effective.
I love your first ever interview with fox happy hour – I didn’t care that the others repeatedly interrupted you at first, seemingly jockeying for attention, but once you got started, they seemed to give you a bit of space.
I can’t think of a single one of your clips that would work. But explain to me since when any advertising had a problem with sex, thats all any advertisement ever shows. Just go for broke. Maybe one of your earlier vids that are poorer quality? Nah, you’re just too gorgeous.
Uhhh….yeah Marina?
It’s pretty much impossible to use any of your vids then. I mean, honestly, even if you wore a mask and a huge, puffy jacket, you would still be sexy.
If any of you have any idea what clips I shouldn’t? include that would be fantastic! Just suggest the clip and time/location in the clip in the comments below.
don’t use this one!
I’m sorry… couldn’t help being the clown at the back of the class!
Милая Марина,
I’ll second the “floccinauci etc.” vote. Classic!
Maybe this is a good place to add my
***HOTFORWORDS TESTIMONIAL***
I am a 55-year-old man. This morning I ran a four-mile fundraiser run for arthritis with 5000 other runners in Bellingham Washington. The temperature was -3F (27F) with a 20-knot wind. I thought of HotForWords and felt no cold, taking second in the shirtless division.
Last night I earned my high red belt in Taekwondo. I thought of lovely HotForWords and felt no pain as I smashed boards with my hands and feet.
“HotForWords” is a healthy, natural alternative to, uuhh, male hormone replacement drugs
Wait…this isn’t supposed to be sexy? Challenging.
Something for your blurb:
They say ‘One picture is worth ten thousand words’ but Marina will give you the picture of ten thousand words.
Delivered to you in a unique natural style from someone born to teach………
Marina, am I allowed to make one for you and post it then you can see what you think??
Sure James! Thanks!
Ok, one more thing. Can you remember what lesson was it where your hair was up and you were wearing the fur coat? It was on the g4 vid actually 18 seconds in. By chance I was thinking about doing a video like this soon anyway. Its 8pm in the uk so I will start work tomorrow morning.
Is it supercali? http://www.hotforwords.com/2007/11/16/supercalifragilisticexpialidocious/
Not be sexy, Dear Teach? You’re going to be in it, right?
Dear совершенная Marina, In your promotional video, I hope you will include many of the still photos placed in many of your videos, such as when you were shopping, or posing with the statue of a bear, or other nice still photos. Some of these photos are less revealing than many of your videos.
In your script, or speech, you might point out that advertising makes frequent use of catch phrases, slogans, and other special sayings. So, videos about word origins might be ideal for placing their slogans in a sidebar ad.
Of course, you would mention that you have over 140,000 subscribers and over 143 million views on YouTube!
Your dear student, seesixcm6
I just looked up совершенная. You have as big a crush on Marina as I do!
just because I cannot write russian
doesnt mean I dont love Marina any less than you 
or anyone else for that matter 
B.B.
Gorbys cute and fuzzy, Advertisers will like that.
“not be sexy” …ummm…… nope, could not find any photos of you dressed like an Amish women
I will put this idea on the back burner of my mind..
Kelly McGillis in “Witness” was pretty hot dressed as an Amish lady…
You thou think it so brother Dez.
Have thee been looking at pictures of women without bonnents?
The confidentiality of the confessional is sacrosanct, brother Che.
Head over Heels; Forte; Karaoke and 100th Video-
These have some funny parts in them.
Holding your high heels over your head.
Doing sit-ups.
Dancing and singing.
It would help to know where these advertisers would be advertising. Is it on the Website in addition to the existing ads or instead of them? Or someplace else? And it isn’t clear what you mean by “my show.”
I’m sure that most of your students would love to help you in this. Can you give us an idea of your audience? Who are the advertisers trying to reach? What is their focus?
It could be argued that your clips, even the most “visually appealing”, are no more (or even less) sexually provocative than what one might see in advertisements or shows on an average night of watching TV.
On the other hand, if you’re trying to attract an audience that may be offended by your style or your exposed midriff, would they not feel tricked if they were shown one version of you (in advertisements) and received another (when visiting HFW, YT, seeing your calendar, etc.)?
That is very well put.
Yes, well put. I locked on to the “fun and appealing” part.
I like to joke around so I suggested those that I thought were funny.
PendanticKarl should have an excellent idea, he probably has them all memorized.
Warren has me figured out, and he is correct.
I’m on the project…
Excellent points. I’d like to know who the target market is, too.
Marina has her demographics for the HFW YT channel under the ‘insight’ tab. Maybe she can share this info.
Don’t those just show age and gender? Wouldn’t we need more specific info? Besides, I don’t think she’s serious about this request.
Really? What makes you think she is not serious?
She’s not answering the serious questions. It’s interesting to note the arrival of the recent lesson. Though I do not believe that Marina is selling sex, she is employing it with great skill. Now, with a base of fans and success from her current modus operandi, and with a desire to possibly reach a more conservative or professional audience, she expresses a need to showcase herself as not overtly “sexy” (or rather “not be sexy”).
From my point of view, her content and style is great. The lessons are based on requests or current issues, involving the audience she is trying to reach. The lessons are short and sweet, avoiding lengthy explanations and details to get to the heart of the word origin d’jour. She’s pretty, friendly, funny, and self-depricating… charming with a great camera presence. Even her accent is wonderful. She’s already fun and appealing, and this comes across ably through her personality and her lessons… no need to improve here. Perhaps a return to her bloopers would continue to emphasize her fun nature.
The graphics are wonderful, sound quality is good, and Marina has handled the technical issues of running her site and creating its content with mastery. Comparing the video quality of videos a year ago to today, we can see leaps and strides of improvement.
If she’s attempting to reach an additional audience, I think that all she really needs is a minute image change to meet her needs. She can still be beautiful and not overtly sexy by dressing conservatively… just look at the O’Reilly show appearances. In these she’s not a scantily clad cleavage queen. She’s tastefully dressed, polite, and well spoken.
Location: Instead of filming her reclined on the floor, seated on a bed, or strolling in a bikini, she could film at a news desk, a talk-show host’s sofa, a lectern, a library, or on location at a site that exemplifies or involves the word or phrase she’s researching.
Credentials… it could help to introduce or follow her lessons (and advertising) with a display of her degree work. She seems to have begun under the premise of “Intelligence is sexy,” but she has played down the intelligence and emphasized the sexy (through her dress, posture, even her calendar). The beauty-with-brains image is very appealing. It’s difficult to disregard someone as “just a pretty face” if she’s standing on dual PhDs.
Lastly… she could show references. From time to time she cites the OED. However, as she has stated in the past, she employs at least five resources toward each word. She need not give away all of her trade secrets, but it is difficult to argue against a primary source or two or three. These could be mentioned verbally during the lesson, or in credits afterward.
If there is no image change, I fear that the (possibly) conservative audience Marina wishes to reach will ultimately feel tricked or betrayed by being presented an advertisement of one version of Marina and finding another once arriving on site at HFW (or elsewhere)… especially considering that she wants to use clips from past lessons.
Just excellent! Couldn’t agree more!
hmmm…i really loved your very first vid…
http://www.hotforwords.com/2008/05/16/bad-grammar-parody-video/
was this the one you speak of?